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Sensei

Privacy Policy

Effective Date: May 19, 2025

1. Introduction

Welcome to Football Sensei (referred to as "we," "us," or "our"). We are committed to protecting your personal information and your right to privacy. This Privacy Policy applies to all information collected through our website (https://www.footballsensei.com) (the "Site"), and/or any related services, sales, marketing, or events.

Please read this privacy policy carefully as it will help you make informed decisions about sharing your personal information with us. If there are any terms in this privacy policy that you do not agree with, please discontinue use of our Site and our services.

2. What Information Do We Collect?

2.1. Information Automatically Collected

When you visit, use, or navigate the Site, we automatically collect certain information. This information does not reveal your specific identity (like your name or contact information) but may include device and usage information, such as your IP address (which may be anonymized or truncated), browser and device characteristics, operating system, language preferences, referring URLs, device name, country, location, information about how and when you use our Site, and other technical information. This information is primarily needed to maintain the security and operation of our Site, and for our internal analytics and reporting purposes.

Like many businesses, we also collect information through cookies and similar tracking technologies. We elaborate on this in Section 4 ("Cookies and Other Tracking Technologies").

2.2. Information Collected by Third-Party Services

We use third-party services on our Site for analytics and advertising purposes:

  • Google Analytics: We use Google Analytics to collect information about your use of the Site, such as which pages you visit, how long you stay on them, and how you arrived at the Site. This helps us understand user behavior and improve our Site. Google Analytics may use cookies to collect this data.
  • Google AdSense: We use Google AdSense to display advertisements on our Site. Google AdSense may use cookies or other tracking technologies to collect information about your visits to this and other websites to provide personalized advertisements about goods and services of interest to you.

3. How Do We Use Your Information?

We use personal information collected via our Site for a variety of business purposes described below:

  • To provide, operate, and maintain our Site: This includes troubleshooting, data analysis, testing, and system maintenance.
  • To improve our Site: We use analytics data to understand how our Site is being used and to improve its functionality and user experience.
  • To display advertisements: We use Google AdSense to show ads on our Site, which helps support our operations. These ads may be personalized based on your browsing history and interests, subject to your consent choices.
  • To ensure security and prevent fraud: We may use information to help maintain the safety, security, and integrity of our Site.
  • To comply with legal obligations: We may process your information where it is necessary for compliance with a legal obligation to which we are subject.

4. Cookies and Other Tracking Technologies

Cookies are small text files stored on your device (computer, tablet, mobile phone) by your web browser. We and our third-party service providers (Google Analytics, Google AdSense) use cookies and similar technologies (e.g., web beacons, pixels, local storage) to collect and store certain information when you interact with our Site.

4.1. Types of Cookies We Use

  • Analytics Cookies: Used by Google Analytics to understand how visitors interact with our Site. These cookies help us improve our content and user experience.
  • Advertising Cookies: Used by Google AdSense and its partners to display advertisements on our Site. These cookies may be used to personalize the ads you see and to measure the effectiveness of advertising campaigns. They may track your browsing activity across different websites.

4.2. Your Consent Choices

When you visit our Site, particularly from regions such as the European Economic Area (EEA) or the United Kingdom (UK), you will be presented with a consent management banner. This banner allows you to provide or withdraw consent for the use of cookies and the processing of your data for various purposes, including analytics and personalized advertising.

We use Google's consent management solution to facilitate this process in compliance with applicable regulations. Your choices are respected and will determine how your data is used by services like Google Analytics and Google AdSense.

You can typically manage cookie preferences and opt-out of certain tracking technologies through your browser settings. For more information on how to control cookies, check your browser or device's help material.

For more information on how Google uses cookies and how you can control the information collected by Google, please visit Google's "How Google uses information from sites or apps that use our services" page at policies.google.com/technologies/partner-sites.

Users can opt out of personalized advertising by visiting Google's Ad Settings. Alternatively, you can opt out of a third-party vendor's use of cookies for personalized advertising by visiting www.aboutads.info/choices/ or the Network Advertising Initiative’s opt-out page at optout.networkadvertising.org/.

5. Will Your Information Be Shared With Anyone?

We may share your information with third parties in the following situations:

  • Service Providers: We share data with Google for analytics (Google Analytics) and advertising (Google AdSense) purposes as described herein. These providers have their own privacy policies governing how they use such information.
  • Vendors, Consultants, and Other Third-Party Service Providers: Our Site is hosted by Fly.io. Web hosting providers may have access to server logs and data processed on their infrastructure.
  • Legal Requirements: We may disclose your information where we are legally required to do so in order to comply with applicable law, governmental requests, a judicial proceeding, court order, or legal process.
  • Vital Interests and Legal Rights: We may disclose your information where we believe it is necessary to investigate, prevent, or take action regarding potential violations of our policies, suspected fraud, situations involving potential threats to the safety of any person and illegal activities, or as evidence in litigation in which we are involved.

6. How Long Do We Keep Your Information?

We do not directly store personal information collected through automated means like Google Analytics or Google AdSense. The retention of this data is governed by Google's own data retention policies. Please refer to Google's documentation for details on their data retention practices.

7. How Do We Keep Your Information Safe?

We have implemented appropriate technical and organizational security measures designed to protect the security of any information we process. However, despite our safeguards and efforts to secure your information, no electronic transmission over the Internet or information storage technology can be guaranteed to be 100% secure, so we cannot promise or guarantee that hackers, cybercriminals, or other unauthorized third parties will not be able to defeat our security, and improperly collect, access, steal, or modify your information.

8. Do We Collect Information From Minors?

We do not knowingly solicit data from or market to children under the age of 13 (or a higher age as required by applicable law). By using the Site, you represent that you are at least 13 or that you are the parent or guardian of such a minor and consent to such minor dependent’s use of the Site. If we learn that personal information from users less than 13 years of age has been collected, we will deactivate the account and take reasonable measures to promptly delete such data from our records. If you become aware of any data we may have collected from children under age 13, please contact us at FootballSensei.com@gmail.com.

9. What Are Your Privacy Rights?

In some regions (like the EEA and UK), you have certain rights under applicable data protection laws. These may include the right (i) to request access and obtain a copy of your personal information, (ii) to request rectification or erasure; (iii) to restrict the processing of your personal information; and (iv) if applicable, to data portability. In certain circumstances, you may also have the right to object to the processing of your personal information.

Your primary way to control data collection for analytics and advertising on our Site is through the consent management platform presented to you upon visiting our Site. You can typically adjust your consent choices there.

If you are a resident in the European Economic Area or the UK and you believe we are unlawfully processing your personal information, you also have the right to complain to your local data protection supervisory authority. You can find their contact details here: https://edpb.europa.eu/about-edpb/board/members_en.

10. Do California Residents Have Specific Privacy Rights?

California Civil Code Section 1798.83, also known as the "Shine The Light" law, permits our users who are California residents to request and obtain from us, once a year and free of charge, information about categories of personal information (if any) we disclosed to third parties for direct marketing purposes and the names and addresses of all third parties with which we shared personal information in the immediately preceding calendar year. If you are a California resident and would like to make such a request, please submit your request in writing to us using the contact information provided below.

11. Do We Make Updates To This Policy?

We may update this privacy policy from time to time. The updated version will be indicated by an updated "Effective Date" and the updated version will be effective as soon as it is accessible. If we make material changes to this privacy policy, we may notify you either by prominently posting a notice of such changes or by directly sending you a notification. We encourage you to review this privacy policy frequently to be informed of how we are protecting your information.

12. How Can You Contact Us About This Policy?

If you have questions or comments about this policy, you may email us at FootballSensei.com@gmail.com.